Lean UX: Designing Great Products with Agile Teams 3rd Edition. Jeff Gothelf, Josh Seiden

Описание Lean UX: Designing Great Products with Agile Teams 3rd Edition. Jeff Gothelf, Josh Seiden

The definitive guide to Lean UX, this book provides a practical framework for integrating user experience (UX) design into Agile and Lean product development. Jeff Gothelf and Josh Seiden offer an updated approach that emphasizes collaboration, iterative design, and continuous learning to build products that truly meet user needs.

What You'll Learn:

✅ Lean UX principles – How to replace rigid design processes with a flexible, hypothesis-driven approach.
✅ Collaboration with Agile teams – How designers, developers, and product managers can work together seamlessly.
✅ Experimentation & Validation – Methods for testing ideas quickly and iterating based on real feedback.
✅ Scaling Lean UX – How to apply Lean UX principles in larger organizations and teams.

Why Read This Book?

• Hands-on guidance with real-world case studies.
• Updated techniques for remote collaboration and distributed teams.
• Essential for UX designers, product managers, and Agile practitioners who want to create customer-centered, data-driven products.

Whether you're new to Lean UX or looking to refine your skills, this book will help you bridge the gap between design and Agile development, ensuring your team delivers value faster and more efficiently.

Практическое руководство по Lean UX, объединяющее гибкость Agile, эксперименты и дизайн-мышление для создания востребованных продуктов. Авторы делятся реальными кейсами, методами быстрой проверки гипотез и эффективного взаимодействия между командами.

Что в книге:
✔ Lean UX в Agile-среде: интеграция дизайна в итеративную разработку
✔ Гипотезы вместо требований: фокус на пользовательском опыте
✔ Коллаборация: как наладить работу кросс-функциональных команд
✔ Масштабирование Lean UX на большие проекты

Книга идеально подойдет для UX-дизайнеров, продакт-менеджеров, разработчиков и всех, кто хочет создавать по-настоящему ценные продукты.